Enterprise readiness is different from SEO readiness. In web development, two prominent approaches stand out: Rich Web Applications (RWAs) and Standard Web Pages. Each comes with its set of advantages and drawbacks, shaping the digital experiences we encounter daily. This blog post explores the nuances of RWAs and standard web pages, delving into their features, user interfaces, and the critical factor of Search Engine Optimization (SEO).
Rich Web Applications (RWAs)
RWAs are designed to provide a seamless and interactive user experience, exemplified by dynamic content loading. Consider the scenario of composing an email on Gmail, where the compose page appears without the need to refresh the entire page. RWAs often boast a fluid and neat interface, contributing to a visually appealing user experience. Technologies/Frameworks such as Flutter, Angular, React, and Vue.js play key roles in crafting these interfaces.
Despite their strengths, RWAs face challenges in web-native integration, and their initial loading time might be longer. Think about RWAs as a stack of items, with the top item being dynamic and bringing the needed content.
Standard Web Pages
Standard Web Pages adhere to the traditional request-response model, where user interactions trigger requests to the server for new pages. The transition between pages involves the server sending the new page, replacing the old one in the browser.
Standard web pages may be perceived as slower in inter-page applications compared to RWAs.
SEO Considerations
RWAs, functioning as single-page applications, present challenges for search engine crawlers due to dynamically loaded content using JavaScript.
Techniques like server-side rendering (SSR) or pre-rendering can be employed to enhance the SEO-friendliness of RWAs.
Standard web pages, with multiple distinct pages, inherently lend themselves to better SEO. Each page can have its unique URL, title, and meta tags. The simplicity of the traditional request-response model makes standard web pages more SEO-friendly by default.
The Bottomline
Not ready for SEO by itself, but with server-side technology it is. Based on URL patterns, the server-side can repaint or draw the HTML components, the meta tags, which can either be compiled. For every given web address, the server side can repopulate the correct meta before the proper page is loaded, hopefully the right within the flutter route is defined properly. The flutter route will have to work with the backend route. The flutter route will determine what needs to be inside the meta of the HTML being presented to the web.
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